What The Age of ChatGPT Means for Small Business

A Primer from Fuse Accelerator to Solopreneurs and Independent Business Owners

Erik Ralston
7 min readJun 30, 2023

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This article is re-published from the Fuse Accelerator, where I’ve been a co-founder and a leader in the education program for almost a decade. If you’re in Tri-Cities, WA and want a place to work with people who are definitely not deep fakes- please come check us out!

As the AI excitement since the start of 2023 has settled down to a simmer, members inside Fuse have been sharing practical ways to use AI to improve their businesses with each other. This article outlines the basic perspective on how small businesses should think about adopting recent AI innovations into their businesses — at least how one co-founder of Fuse sees it across local communities. Overall, it should be a zero-hype outlook that encourages you to at least start diving in before the competition.

The robots are here, now what?

When Should I Use AI Tools?

Since January the internet has been flooded with noise about AI, especially a range of “Get on AI Now” or even “Get Rich Quick” schemes. We are now right at the intersection of the competing notions that business owners need to adopt AI for efficiency, but audiences are now being permanently paranoid that content on the internet is “just a bot” and…

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